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Author:Vulpian, A. de
Title:De nouveaux chemins pour l'innovation produits et services = New directions for innovation in products and services.
Journal:Revue Francaise du Marketing
1985 : JAN-FEB, 101, p. 3-16
Index terms:INNOVATION
NEW PRODUCTS
SOCIAL CHANGE
TECHNOLOGICAL CHANGE
Language:fre
Abstract:
SCIMA record nr: 40721
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