search query: @indexterm new products / total: 1069
reference: 682 / 1069
Author: | Reavis Conner, K. |
Title: | Strategies for product cannibalism. |
Journal: | Strategic Management Journal
1988 : SUMMER, VOL. 9, SPECIAL ISSUE, p. 9-26 |
Index terms: | STRATEGIC PLANNING R&D NEW PRODUCTS |
Language: | eng |
Abstract: |
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