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| Author: | Ryans, A. B. |
| Title: | Strategic market entry factors and market share achievement in Japan. |
| Journal: | Journal of International Business Studies
1988 : FALL, VOL. 19:3, p. 389-409 |
| Index terms: | MARKETING STRATEGY MARKET SEGMENTATION MARKET SHARE NEW PRODUCTS JAPAN |
| Language: | eng |
| Abstract: |
SCIMA