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Author:Ghemawat, P.
Title:The risk of not investing in a recession
Journal:Sloan Management Review
1993 : WINTER, VOL. 34:2, p. 51-58
Index terms:
Freeterms:INVESTITIONSPOLITIK
Language:eng
Abstract:Managers who are struggling to make investment decisions during a recession may find it hard to take financial risks. This author argues that you must consider the competitive risks of not investing as well as the financial risks of investing. In this article he tackles the problem of balancing financial and competitive risks when it becomes most difficult: at the bottom of the business cycle.
SCIMA record nr: 124689
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