search query: @author Carr, C. / total: 11
reference: 9 / 11
| Author: | Carr, C. |
| Title: | Global, national and resource-based strategies: an examination of strategic choice and performance in the vehicle components industry (Zuliefererbetriebe) |
| Journal: | Strategic Management Journal
1993 : OCT, VOL. 14:7, p. 551-568 |
| Index terms: | |
| Freeterms: | AUTOMOBILINDUSTRIE, UNTERNEHMENSSTRATEGIE, GROSSBRITANNIEN, MARKETINGSTRATEGIE |
| Language: | eng |
| Abstract: | For an industry facing both internationalization and impending maturity, strategic prescriptions suggest 4 options which are at variance with each other. To assess the validity of competing strategic prescriptions, the outcomes of these options are examined empirically by means of a longitudinal study of the vehicle components industry. Explanations are explored through a case study of a British national market leader and through international comparisons from Germany, the USA and Japan. |
SCIMA