search query: @author Yip, G. / total: 11
reference: 10 / 11
| Author: | Conn, H. Yip, G. |
| Title: | Global transfer of critical capabilities |
| Journal: | Business Horizons
1997 : JAN-FEB, VOL. 40:1, p. 22-31 |
| Index terms: | HUMAN RESOURCE MANAGEMENT SUCCESS ECONOMICS |
| Language: | eng |
| Abstract: | In the last decade or so, multinational companies from around the world have eagerly embraced globalization and have striven to develop and implement worldwide strategy. By now we all know how difficult this process is. Numerous barriers stand in the way of successful globalization. Some companies, however, have been spectacularly successful in taking their proven approach and replicating it across a range of markets. Examples include Toyota and Motorola worldwide, Disney in Japan, and more recently, IKEA in Europe and the United States. |
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