search query: @author Grunert, K. G. / total: 11
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Author: | Bredahl, L. Grunert, K. G. Frewer, L. J. |
Title: | Consumer attitudes and decision-making with regard to genetically engineered food products - A review of the literature and a presentation of models for future research |
Journal: | Journal of Consumer Policy
1998 : SEP, VOL. 21:3, p. 251-277 |
Index terms: | LITERATURE FOOD INDUSTRY PRODUCTS MODELS RESEARCH FUTURE |
Language: | eng |
Abstract: | Few studies have until now explained consumer attitudes and purchase decisions with regard to genetically engineered food products. However, the increased marketing of genetically engineered food products and the considerable concern that consumers seem to express with regard to the technology call for the development of a theoretical basis for research into these issues. The aim of this article is to present three models developed by the authors to explain consumer attitudes, buying behaviour, and attitude change with regard to genetically engineered food products. |
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