search query: @author Werner, S. / total: 11
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| Author: | Katz, J. P. Werner, S. Brouthers, L. |
| Title: | Does winning mean the same thing around the world? National ideology and the performance of global competitors |
| Journal: | Journal of Business Research
1999 : FEB, VOL. 44:2, p. 117-126 |
| Index terms: | Competition Success Strategy Companies USA European Union Japan |
| Language: | eng |
| Abstract: | Do firms based in different countries have different and predictable performance objectives that reflect their national ideologies ? This question is tested by examining the performance of 114 firms based in the U.S., Japan and the European Union (EU). It is found that firm performance reflects country of origin in a predictable fashion based on national ideologies. Implications for business include the possibility that competitive strategies for successful global competition can be developed based on the results reported. |
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