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Author:Tubiolo, A.
Title:Meeting community information needs: Kodak's environmental reporting strategy
Journal:Corporate Environmental Strategy
2000 : VOL. 7:2, p. 176-184
Index terms:Environmental quality
Pollution control
Pollution charges
Photographic equipment industry
Company reports
Image processing
Data presentation
Language:eng
Abstract:The article deals with Kodak Park, the world headquarters of Eastman Kodak Company, in Rochester, NY. It is struggling with the problem of communicating its improved environmental performance to a public that has historically viewed the company as poor environmental performers.
SCIMA record nr: 214374
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