search query: @author Hirschey, M. / total: 11
reference: 8 / 11
| Author: | Hirschey, M. |
| Title: | Intangible capital aspects of advertising and R & D expenditures. |
| Journal: | Journal of Industrial Economics
1982 : JUN, VOL. 30:4, p. 375-390 |
| Index terms: | ADVERTISING COSTS R&D |
| Language: | eng |
| Abstract: |
SCIMA