search query: @author Chakravarti, D. / total: 11
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| Author: | Biehal, G. Chakravarti, D. |
| Title: | Information-presentation format and learning goals as determinants of consumers' memory retrieval and choice processes. |
| Journal: | Journal of Consumer Research
1982 : MAR, VOL. 8:4, p. 431-441 |
| Index terms: | CHOICE THEORY CONSUMER INFORMATION DATA PROCESSING |
| Language: | eng |
| Abstract: |
SCIMA