search query: @author Yip, G. / total: 11
reference: 7 / 11
| Author: | Andal-Ancion, A. Yip, G. |
| Title: | Smarter ways to do business with the competition |
| Journal: | European business forum EBF
2005 : SPRING, 21, p. 32-36 |
| Index terms: | Strategic management Organizational structure Corporate culture Alliances Airlines Companies Case studies |
| Language: | eng |
| Abstract: | The key to developing successful business alliances are culture and managing expectations. |
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