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Author: | Preuss, L. Haunschild, A. Matten, D. |
Title: | The rise of CSR: Implications for HRM and employee representation |
Journal: | International journal of human resource management
2009 : APR, VOL. 20:4, p. 953-973 |
Index terms: | europe corporate responsibility human resource management |
Language: | eng |
Abstract: | This article discusses the implications of the rise of corporate social responsibility (CSR) in continental Europe for human resource management (HRM) and employee representation. Europe is subject to convergence processes, yet the influence of national business systems remains visible too, as European companies tend to foreground different aspects of CSR to Anglo-American ones. HR managers and employee representatives are jostling for positions to shape the resulting adaptation process. This situation highlights the importance of first-mover advantages in such a contested terrain. It also highlights the need for both HRM and empolyee representatives to gain internal legitimacy before being able to play active role in CSR. |
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