search query: @author Neslin, S. A. / total: 11
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Author:Neslin, S. A.
Shoemaker, R. W.
Title:Using a natural experiment to estimate price elasticity: the 1974 sugar shortage and the ready-to-eat cereal market.
Journal:Journal of Marketing
1983 : WINTER, VOL. 47:1, p. 44-57
Index terms:PRICE LEVEL
MARKETING MODELS
AGRICULTURAL INDUSTRY
Language:eng
Abstract:
SCIMA record nr: 27576
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