search query: @author Shanklin, W. L. / total: 11
reference: 6 / 11
Author: | Shanklin, W. L. Ryans, J. K. |
Title: | Organizing for high-tech marketing. |
Journal: | Harvard Business Review
1984 : NOV-DEC, VOL. 62:6, p. 164-171 |
Index terms: | MARKETING RESEARCH HIGH TECHNOLOGY R&D |
Language: | eng |
Abstract: |
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