search query: @author Holmes, E. / total: 11
reference: 7 / 11
Author: | Holmes, E. |
Title: | Brand X or brand Y? Datamation's 1985 survey of microcomputer product preferences. |
Journal: | Datamation
1985 : DEC 15, VOL. 31:24, p. 48-3, 48-6, 48-10, 48-12 |
Index terms: | MICROCOMPUTERS CHOICE THEORY BRAND CHOICE |
Language: | eng |
Abstract: |
SCIMA