search query: @author Pecotich, A. / total: 11
reference: 9 / 11
| Author: | Pecotich, A. Laczniak, G. R. Inderrieden, E. J. |
| Title: | Growth versus retrenchment strategies in marketing. The Australian experience. |
| Journal: | International Journal of Research in Marketing
1985 : VOL. 2:4, p. 273-286 |
| Index terms: | STRATEGIC PLANNING MARKETING MODELS AUSTRALIA GROWTH |
| Language: | eng |
| Abstract: |
SCIMA