search query: @author Mattsson, J. / total: 11
reference: 9 / 11
| Author: | Mattsson, J. |
| Title: | Measuring inherent product values. |
| Journal: | European Journal of Marketing
1990 : VOL. 24:9, p. 25-38 |
| Index terms: | MARKETING THEORY PRODUCTS VALUE ANALYSIS |
| Language: | eng |
| Abstract: |
SCIMA