search query: @indexterm product liability / total: 110
reference: 64 / 110
Author: | Liebermann, Y. |
Title: | Product liability legislation, consumer behaviour and marketing strategy. |
Journal: | European Journal of Marketing
1984 : VOL. 18:1, p. 56-63 |
Index terms: | PRODUCT LIABILITY LAW CONSUMER BEHAVIOUR STRATEGY MARKETING |
Language: | eng |
Abstract: |
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