search query: @indexterm product liability / total: 110
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| Author: | Buchanan, B. Goldman, D. |
| Title: | Us vs. them: the minefield of comparative ads. |
| Journal: | Harvard Business Review
1989 : MAY-JUN, VOL. 67:3, p. 38-40, 42, 44, 48, 50 |
| Index terms: | ADVERTISING PRODUCT LIABILITY LAW |
| Language: | eng |
| Abstract: |
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