search query: @author Thackray, J. / total: 111
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| Author: | Thackray, J. |
| Title: | America's shifting R&D focus. (!Restructuring) (!R&D cutbacks) |
| Journal: | Management Today
1987 : JUL, p. 72-75 |
| Index terms: | R&D COMPANIES USA |
| Language: | eng |
| Abstract: | American R+D has long been dominated by the corporate giants. But while the investment has stayed constant, the amount spent on long-term research is diminishing - from 7-8 percent of total business outlays in the 1960s to 4 percent in the 1980s - as firms restructure their activity. In the 1980s a balanced corporate portfolio is the preferred target of large firms. There are two possibilities: the companies with the resulting higher concentration might strengthen their research, or they will sacrifice it for short-term profit improvement. |
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