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| Author: | Anwar, S.A. |
| Title: | Connecting with culture: Perceptions of the EFQM model implementation in a tradition-bound organization |
| Journal: | Journal of international marketing and marketing research
2008 : OCT, VOL. 33:3, p. 131-140 |
| Index terms: | total quality management organizational culture case studies models Arab states |
| Language: | eng |
| Abstract: | This case study aims at examining and analysing the logical connection btw. organizational culture and the excellence program similar to the European Foundation for Quality Management (EFQM) model which is implemented by a large service organization, the Dubai Minicipality, operating in the United Arab Emirates (UAE). |
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