search query: @indexterm Advertising expenditure / total: 112
reference: 90 / 112
Author: | Metwally, M. M. |
Title: | Product categories that advertise most. |
Journal: | Journal of Advertising Research
1980 : FEB, VOL. 20:1, p. 25-31 |
Index terms: | ADVERTISING MEDIA ADVERTISING EXPENDITURE AUSTRALIA |
Language: | eng |
Abstract: |
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