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Author:McDaniel, S. W.
Rao, C. P.
Title:An investigation of respondent anonymity`s effect on mailed questionnaire response rate and quality.
Journal:Journal of the Market Research Society
1981 : JUL, VOL. 3:3, p. 150-160
Index terms:MAIL SURVEYS
MARKET RESEARCH
QUESTIONNAIRES
Language:eng
Abstract:
SCIMA record nr: 18231
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