search query: @indexterm MAIL SURVEYS / total: 114
reference: 112 / 114
Author: | Harris, J. R. Guffey, H. J. jr. |
Title: | Questionnaire returns: stamps versus business reply envelopes revisited. |
Journal: | Journal of Marketing Research
1978 : 2 MAY VOL.15 p.290-293 |
Index terms: | CONSUMER BEHAVIOUR MAIL SURVEYS |
Language: | eng |
Abstract: |
SCIMA