search query: @indexterm Mail surveys / total: 114
reference: 111 / 114
| Author: | Mugnier, D. |
| Title: | Les panels d'audience du C.E.S.P. (Centre d'Etude des Supports de Publicite). |
| Journal: | Revue Francaise du Marketing
1978 : 74 p.61-66 |
| Index terms: | TELEVISION ADVERTISING ADVERTISING MEDIA CONSUMER BEHAVIOUR FRANCE MAIL SURVEYS MARKET RESEARCH |
| Language: | fre |
| Abstract: |
SCIMA