search query: @indexterm Mail surveys / total: 114
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| Author: | Childers, T. L. Ferrell, O. C. |
| Title: | Response rates and perceived questionnaire length in mail surveys. |
| Journal: | Journal of Marketing Research
1979 : AUG, VOL. 16:3, p. 429-431 |
| Index terms: | MAIL SURVEYS QUESTIONNAIRES |
| Language: | eng |
| Abstract: |
SCIMA