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Author:Kiefer, M.-L.
Title:Programmauftrag und Zuschauerverhalten - Versuch einer Bilanz der Studie "Kultur und Medien" (in German)
Journal:Media Perspektiven
1991 : VOL. 6, p. 386-399
Index terms:
Freeterms:Selection, Effect, Disinterest
Language:eng
Abstract:The article deals with the task and choice of different television and radio stations in cultural field. It analyses how much time is ensured for cultural programmes and how these transmissions influence the interest of viewers. Surveys show that about the half of audience are not interested in cultural programmes. The observations are true also of radio transmissions.
SCIMA record nr: 112541
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