search query: @indexterm Business-to-business / total: 118
reference: 107 / 118
Author: | Donnan, M.P. Comer, J.M. |
Title: | Insights into relationship structures: the Australian aluminum industry |
Journal: | Industrial marketing management
2001 : APR, VOL. 30:3, p. 255-269 |
Index terms: | INTERORGANIZATIONAL RELATIONS INDUSTRIAL MARKETING BUSINESS-GOVERNMENT RELATIONS BUSINESS-TO-BUSINESS MARKETING MANAGEMENT |
Language: | eng |
Abstract: | Relationships between industrial organizations have been posited to exhibit certain structural characteristics. The authors examined some of the interorganizational relationship structures in the Australian aluminum industry and found that the five levels of the industry exhibit a wealth of intertwined organizational relationships. |
SCIMA