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Author:Avrahami, J.
Kareev, Y.
Title:The role of impulses in shaping decisions
Journal:Journal of Behavioral Decision Making
2011 : DEC, VOL. 24:5, p. 515-529
Index terms:decision making
strategy
psychology
Freeterms:repeated decisions
impulses
Language:eng
Abstract:Herein, the extent to which decision behaviour is shaped by short-lived reactions to the outcome of the most recent decision is explored. Repeated decision making behaviour is explored in two versions of each of two decision-making tasks, an individual task and a strategic one. By regressing behaviour onto the outcomes of recent decisions, it is found that the upcoming decision was well predicted by the most recent outcome alone, with the tendency to repeat a previous action being affected both by its actual outcome and by the outcomes of actions not taken etc. It is concluded that impulsive reactions continuosly affect repeated decisions.
SCIMA record nr: 274956
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