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Author: | Hill, R. |
Title: | How Mövenpick grabs and keeps the customer's attention. ( *MÖVENPICK HOLDING ) |
Journal: | International Management
1985 : SEP, VOL. 40:9, p. 31-32, 34 |
Index terms: | SERVICE INDUSTRIES HOTEL MANAGEMENT MANAGEMENT STYLES |
Language: | eng |
Abstract: |
SCIMA