search query: @indexterm Market surveys / total: 1199
reference: 47 / 1199
| Author: | |
| Title: | Market survey 1: Breakfast cereals |
| Journal: | Consumer Goods UK
2000 : SEP, 511, p. 63-131 |
| Index terms: | Market surveys Cereals industry United Kingdom Products Consumption Advertising Production |
| Language: | eng |
| Abstract: | The report covers market developments within the two key breakfast cereal sectors, ready-to-eat cereals and hot cereals, including instant products and porridge. It does not include cereal bars. The sources for the information regarding new product launches have included store checks, manufacturer and retailer press offices and price lists, but the key source has been NewFoods CD-ROM. |
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