search query: @indexterm Company name / total: 12
reference: 4 / 12
Author: | Siani, G. |
Title: | La typicalite de l'enseigne |
Journal: | Direction et Gestion des Entreprises
1996 : FEB, 157, p. 59-65 |
Index terms: | TRADE CORPORATE IMAGE COMPANY NAME |
Language: | fre |
Abstract: |
SCIMA