search query: @indexterm company name / total: 12
reference: 4 / 12
| Author: | Siani, G. |
| Title: | La typicalite de l'enseigne |
| Journal: | Direction et Gestion des Entreprises
1996 : FEB, 157, p. 59-65 |
| Index terms: | TRADE CORPORATE IMAGE COMPANY NAME |
| Language: | fre |
| Abstract: |
SCIMA