search query: @author Spekman, R. E. / total: 12
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| Author: | Spekman, R. E. Gronhaug, K. |
| Title: | Conceptual and methodological issues in buying centre research. |
| Journal: | European Journal of Marketing
1986 : VOL. 20:7, p. 50-63 |
| Index terms: | INDUSTRIAL PURCHASING |
| Language: | eng |
| Abstract: |
SCIMA