search query: @author Spekman, R. E. / total: 12
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| Author: | Spekman, R. E. Stern, L. W. |
| Title: | Environmental uncertainty and buying group structure: an empirical investigation. |
| Journal: | Journal of Marketing
1979 : SPRING, VOL. 43:2, p. 54-64 |
| Index terms: | CONSUMER BEHAVIOUR DECISION MAKING ORGANIZATIONAL BEHAVIOUR PURCHASING |
| Language: | eng |
| Abstract: |
SCIMA