search query: @author Perry, C. / total: 12
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| Author: | Perry, C. Euler, T. |
| Title: | Marketing simulations in tertiary institutions: a review and future directions. |
| Journal: | European Journal of Marketing
1989 : VOL. 23:4, p. 40-49 |
| Index terms: | MARKETING EDUCATION SIMULATION |
| Language: | eng |
| Abstract: |
SCIMA