search query: @author Kashani, K. / total: 12
reference: 9 / 12
Author: | Kashani, K. |
Title: | Beware the pitfalls of global marketing. |
Journal: | Harvard Business Review
1989 : SEP-OCT, VOL. 67:5, p. 91-98 |
Index terms: | INTERNATIONAL MARKETING MARKETING RESEARCH MARKETING STRATEGY |
Language: | eng |
Abstract: |
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