search query: @indexterm TELEPHONE INTERVIEWS / total: 12
reference: 11 / 12
Author: | Brignier, J. M. |
Title: | Mesures de audience radiophonique : sondage telephonique ou interview a domicile? |
Journal: | Recherche et Applications en Marketing
1990 : VOL. 5:4, p. 3-23 |
Index terms: | TELEPHONE INTERVIEWS QUESTIONNAIRES SURVEYS RADIO RECEIVERS INDUSTRY |
Language: | fre |
Abstract: |
SCIMA