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Author:Li, J.
Yue, D.R.
Title:Market size, legal institutions, and international diversification strategies: Implications for the performance of multinational firms
Journal:Management International Review
2008 : VOL. 48:6, p. 667-688
Index terms:multinational companies
international
diversification
strategy
company performance
markets
institutions
Language:eng
Abstract:This paper identifies two country-level environmental constituents, namely, domestic market size and legal institutions (here as: lg-insts.), to examine how these resources influence multinational firms' (as: MNCs) international diversification (as: int-div.) strategies. It is proposed that home country lg-insts. moderate the link btw. firm performance (as: f-perf.) and geographic diversification. Using historical data from more than 400 MNCs based in 13 developed economies, it is suggested that a MNC's degree of int-div. has a U-shaped relationship with the size of the firm's domestic market. Civil law countries' (as: c-l-ctrs.) firms are more likely to pursue int-div. than their counterparts from common law countries. The effect of int-div. on f-perf. seems more pronounced among MNCs from c-l-ctrs.
SCIMA record nr: 268958
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