search query: @journal_id 103 / total: 1234
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| Author: | Mooney, J. L. Pittman, W. D. |
| Title: | A guide to electronic commerce (Absatzstrategie; Nachrichtentechnik) |
| Journal: | Management Accounting (US)
1996 : SEP, VOL. 78:3, p. 43-47 |
| Index terms: | |
| Freeterms: | INFORMATIK, ABSATZWEGE, DATENÜBERTRAGUNG |
| Language: | eng |
| Abstract: | Uncertain of the technology and fearful of the cost, many small businesses have resisted electronic commerce. As a result, these companies are finding it increasingly difficult to compete in the global economy. The principal customer of small business is big business, and big businesses increasingly are demanding that their vendors automate operations. That is why it is time for small businesses to investigate electronic commerce. |
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