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| Author: | Greiner, P. |
| Title: | Integriertes Kommunikationssystem: Kundennähe als Organisationsprinzip. *ABB |
| Journal: | Absatzwirtschaft
1993 : MAY, p. 117-120 |
| Index terms: | DIRECT SELLING CAPITAL GOODS ORGANIZATIONAL STRUCTURE CUSTOMERS DATA BASE MANAGEMENT EXHIBITIONS |
| Language: | ger |
| Abstract: |
SCIMA