search query: @indexterm exhibitions / total: 125
reference: 71 / 125
Author: | Rominski, D. |
Title: | Messen als Multis. |
Journal: | Absatzwirtschaft
1993 : NOV, p. 36-43 |
Index terms: | EXHIBITIONS MARKETING STRATEGY INTERNATIONALIZATION CO-OPERATION GERMANY |
Language: | ger |
Abstract: |
SCIMA