search query: @indexterm exhibitions / total: 125
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| Author: | Esteruelas Berlinguer, M. Diaz Mier, M. A. |
| Title: | Un enfoque valorativo de la promocion comercial. |
| Journal: | Informacion Comercial Espanola
1993 : JUN, 718, p. 105-117 |
| Index terms: | EXPORTS SALES PROMOTION INTERNATIONAL TRADE MARKETING STRATEGY EXHIBITIONS |
| Language: | spa |
| Abstract: |
SCIMA