search query: @indexterm exhibitions / total: 125
reference: 119 / 125
Author: | Lilien, G.L. |
Title: | A descriptive model of the trade-show budgeting decision process. |
Journal: | Industrial Marketing Management
1983 : FEB, VOL. 12:1, p. 25-29 |
Index terms: | EXHIBITIONS INDUSTRIES |
Language: | eng |
Abstract: |
SCIMA