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Author:Rosen, S. (et al.)
Title:AIDS is your business
Journal:Harvard Business Review
2003 : FEB, VOL. 81:2, p. 80-87
Index terms:Multinational companies
Health service
Finance
Expenditure
Globalization
Developing countries
International
Africa
USA
Language:eng
Abstract:If your company operates in a developing country, AIDS is your business. Why should executives be concerned about AIDS? Because it is destroying the twin rationales of globalization strategy, cheap labour and fast-growing markets. Due to the long latency period, executives can calculate the present value of epidemic-related costs by using the discount rate to weigh each cost according to its expected timing. Fighting AIDS not only helps those infected but it also makes good business sense.
SCIMA record nr: 243186
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