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| Author: | Ho, C.-I. Lee, Y.-L. |
| Title: | The development of an e-travel service quality scale |
| Journal: | Tourism Management
2007 : DEC, VOL: 28:6, p. 1434-1449 |
| Index terms: | service travel quality |
| Freeterms: | e-travel services |
| Language: | eng |
| Abstract: | This study aims to identify the dimensions of e-travel service quality. It also aims to develop a reliable and valid measurement instrument. It identifies five core components of e-travel service quality. Those are information quality, security, website functionality, customer relationship and responsiveness. The results show that the e-travel quality service scale has strong predictive capability in relation to online customer satisfaction and loyalty intentions. |
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