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| Author: | Young, G. |
| Title: | Multimarket contact and resource dissimilarity: a competitive dynamics perspective |
| Journal: | Journal of Management
2000 : VOL. 26:6, p. 1217-1236 |
| Index terms: | RESOURCES SOFTWARE USA |
| Language: | eng |
| Abstract: | Does the competitive dynamics perspective support the mutual forbearance and resource dissimilarity theories of competitive behavior? This research examines competitive behavior in the U.S. software industry and funds: (1) as multimarket contact increases, a firm moves less frequently but more quickly following the moves of rivals; (2)as a firm's resources are more dissimilar relative to rivals, it becomes more rivalrous along both action and timing dimensions of competitive behavior; and (3) the influence of multimarket contact on firm-level action is most influential for firms whose resources are more dissimilar relative to rivals, but its influence on a firm's time to move is most influential for firms whose resources are more similar relative to rivals. |
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