search query: @author Hart, S. / total: 13
reference: 12 / 13
| Author: | Craig, A. Hart, S. |
| Title: | Where to now in new product development research? |
| Journal: | European Journal of Marketing
1992 : VOL. 26:11, p. 3-49 |
| Index terms: | PRODUCT DEVELOPMENT RESEARCH |
| Language: | eng |
| Abstract: |
SCIMA