search query: @author Guignard, M. / total: 13
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| Author: | Guignard, M. |
| Title: | Differenciation du profil du consommateur selon les circuits de distribution frequentes. |
| Journal: | Revue Francaise du Marketing
1980 : APR-JUN, 81, p. 31-60 |
| Index terms: | BRAND LOYALTY CONSUMER BEHAVIOUR DISTRIBUTION CHANNELS |
| Language: | fre |
| Abstract: |
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